「台灣的經典,由水果說起,水果的故事,由我們提起。」
全球化與物質過剩的背景,生活逐步被便利取代,「瞎吃」產生浪費。
食育開始受到重視,從安心吃、健康吃,延伸到「如何吃」,這樣的思考演變開始對消費、文化、環境等思維行動產生多層面的影響;吃東西除了口腹之慾外其實還蘊含著許多深層的意涵。
因此我們以「23.5°N+」 為企劃名稱,從有許多珍貴物產的台灣出發,並由「水果」開頭,希望透過有趣的圖文插畫,以水果小冊,傳遞食農知識,以帶動友善、永續的食農為目標。
「Taiwan's classics, started by fruit. The story of the fruit, brought up by us.」
In the context of globalization and material surplus, life is gradually being replaced by convenience. "Mindless Eating" causes waste.
In recent years, the concept of food education prevails from eating at ease and healthy to "How to Eat”. This evolution begins to have a multidimensional impact on thinking actions such as consumption, culture and the environment. In addition to the desire to eat, there are many deep meanings.
We're named”23.5°N+".Taiwan a land flowing with milk and honey so we started with "Taiwan Fruit". The purpose is to express friendly and sustainable food and farming education by a useful and interesting book.