藉由探尋故鄉記憶深入台南七股,探索台灣土地聲息。透過田野調查實際走訪各地,捕捉在地聲景和拍攝記錄,並將場域的聲音轉化為專屬七股的聲音視覺,替七股留下聲音與視覺結合的獨特記憶。
追逐那熟悉又陌生的音聲
以ASMR為切入點,藉由探尋故鄉記憶深入台南七股,探索台灣土地聲息。團隊進而發現比起視覺更具穿透力的是「聲音」,當閉上雙眼時,這世界就會建構出意想不到的樣貌,每一種聲音背後都蘊藏著一個故事,正等著我們仔細去聆聽。
為了找尋與七股情感連結的要素,我們透過田野調查實際走訪各地,捕捉在地聲景和拍攝記錄,色彩的制定則是以當地環境色做為主色,運用波長振幅區分深淺變化,且繪製此地特色插圖與設計產物,替七股留下聲音與視覺結合的獨特記憶,帶出土地與設計的連結關係。
經由實地踏查體悟到除了身體上的記憶,同時涵蓋生活背後許多我們未察覺的地方知識,更加認識七股豐富生態和人文產業,並將場域的聲音轉化為專屬七股的聲音視覺,分享給大家這趟追聲旅程的感受。
With ASMR as the starting point, they explored the hometown memory deep into Tainan Cigu, the sound of Taiwan's land. The team went on to discover that what is more penetrating than vision is the "sound", and when eyes are closed, the world creates an unexpected sight, with a story behind each sound waiting for us to listen carefully.
In order to find the elements of the emotional link with Cigu, field surveys were conducted to capture local sounds and images. Color development was used for the local environment color as the main color, and wavelength amplitude was used to distinguish the depth of change, and draw the character illustrations and design products that create unique audio and visual record of Cigu in order to bring out the link between land and design.
Going into the field brought not only physical memories but also local knowledge in everyday life that we overlooked. It gave us a better understanding of Cigu’s rich ecology, people, culture, and industry. Sounds of various places were converted into Cigu’s own audiovisual profile so that everyone can share in this journey of sound discovery.
《主視覺設計》
《主視覺海報》
色系的制定是以當地環境色做為主色,結合錄製的聲景,運用聲波振幅高低去區分顏色的深淺變化。
《聲卡月曆組》
每個月配上小插圖,背後是明信片格式,除了能寄送給親朋好友外,左下角的QR-Code也能直接掃描聆聽聲景。
《貼紙》
《漁網包》
漁網包的概念來自於七股魚塭,七股屬濱海地區,經濟產業主要以養殖漁業為主。我們構想出將漁網結合布料,設計出代表當地特色的產物。當漁網包束起來時,就如同漁夫滿載而歸的新鮮漁獲。
《宣傳DM》
《追聲累波 DISCOVER SOUND LAB|紀錄片》
《Motion Graphic|篤加社區 DUJIA》
《Motion Graphic|大潭里 DATAN VIL》
《Motion Graphic|廢鹽灘 FEI YAN TAN》